Nilesha is Managing Director of GOOD Agency, with 25 years of client leadership experience. She is a Global Marketing & Communications expert with commercial Purpose and third sector Brand and Fundraising expertise. At GOOD she spearheads the agency operations, is a senior advisor to a diverse portfolio of charity and Purpose-driven commercial clients and is responsible for driving agency growth. She has previously led global brand and product launches across diverse sectors: automotive, healthcare, hair & beauty and alcohol at Agencies such as Bates Europe, JWT, Leagas Delaney and The & Partnership. Previous clients include KIA, Unilever, Avon, BASF, Toyota and Hyundai. She’s a regular speaker and judge – most recently for Third Sector Awards. Nilesha is also a prize-winning short story writer and novelist. She’s a recipient of a London Writers Award 2021, and is represented for fiction by Rachel Mills Literary.