Reuben Turner has a long and distinguished background in marketing and advertising for social purpose. He is co-founder of leading London creative agency GOOD, one of the first agencies founded with social, ethical and environmental aims as its core principles.
As well as having worked with a number of leading NGOs, he focuses on helping commercial brands understand, define and grow through social purpose, with current clients including Pernod Ricard, the Kingfisher group and leading fashion brand ESCADA.
"I think these awards are about saving the soul of marketing. There’s never been less trust in business, in advertising, in media – and you can see why. It’s time for organisations that have positive values at their core – and who push them to the front – to be celebrated. Otherwise we risk retreat into irrelevance, at a time when people and the planet have never needed new thinking more. This is the only industry award that’s not a subset, not a category, not a sidebar. These are the ones that really matter."