We believe that doing good is good for business!
At The Drum, we strongly believe that marketing has the power to change the world. We are witnessing a new era of Marketing, where diversity, inclusion and social good practices within organisations are essential to help create and shape impactful marketing campaigns. That’s why we’ve re-named our Marketing can change the world awards to the Social Purpose awards which we believe encapsulates everything that represents modern-day marketing. Through our awards we’ll be celebrating all organisations, whether Brand or Agencies, who are champions of change, and driving a more diverse, purposeful and socially responsible representation of marketing today.
Entry Deadline - 5 September 2018
Awards Ceremony - 20 November 2018
Where The Social Purpose Awards celebrates socially responsible marketing campaigns launched in the past year, Do It Day empowers Marketers to work on 'live' socially responsible campaigns over a period of 5 weeks. The best Do It Day campaign will automatically be entered for a Social Purpose award.
This year, Do It Day will focus on supporting children with their mental health, wellbeing and equal opportunities. Confirmed charities setting marketing briefs include: UNICEF, The British Dyslexia Association, Ditch the label, gingerbread and Sustain.
Do It Day Hack - 9 October
Do It Day Launch - 20 November